MKT 555 - Marketing Channels

Professor might be a little behind the times on marketing strategy, but he is open minded and willinging to learn just as much from you are you are from him. He is incredibly caring for his students. The cases are pretty cool and the class discussions were usually fun.

This class is easy, but also not stimulating or of much value. The ideas in marketing channels are vaguely interesting, and perhaps taught by a different professor could be of more value, but Professor Fraizer's style is not worth the your MBA tuition fees.

Class is very simple, but important. You learn about how to keep your brand consistent across complicated value chains. Professor is very experienced and applies a lot of real-world examples into lessons. Gary is also quite a goof...always cracks jokes [some not so funny, but in a way that makes them even more funny!]. Very easy class with minimal work as well.

The class was vague. Although there were a lot of case studies, they were not well linked to concepts, and concepts themselves were not laid out very clearly. The class is pretty low impact, so if you need something easy, this would be a good option.

Take this class if you want an easy class. Pretty low on work required, and the professor is a nice guy. You won't learn too much, but you also don't need to attend all of the classes or apply a lot of effort. One large group project due at the end of the semester.

Nice class, nice professor. It is not too much work and a useful class if looking for a half course to do. Depends on what else you have done though as to whether you well get more additional value out of this, but not too bad.